Selling can be an emotional process, which is why identifying your selling motives is a key cornerstone to getting started. Explore the steps of a Seller Journey to learn more about our process.
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Search
Find a Real Estate Agent
We know selling a home can be more emotional than buying one, and we’ll leverage our experience and market know-how to ease you through the process. But first we’ll uncover your motivations for selling, establish a timeline and a marketing plan, and see how your home compares with others on the market. We have a track record of proven success, and you can rely on us to be your champion and best source for solutions.
01
Learn
Learn Your Home’s Market Value
We’ll assess your home’s worth to determine its market value, taking into consideration such variables as features, size, location, market demand, and recent comparable sales. We’ll then create a “comp”, or comparative market analysis (CMA), that will help determine a competitive listing price that will attract qualified buyers and drive maximum interest to your property.
02
List
List Your Home
We believe in transparency, and at this early stage we want you to feel confident about our plans to sell your home. A listing agreement gives us permission to advertise and handle the sale of your house. It also covers the basic terms of our mutual commitment, including the length of time the home will be listed. We’ll also discuss our selling strategy and what you can expect next as we move deeper into the process.
03
Shine
Make it Shine
It’s all about curb appeal, and your home needs to shine inside and out before putting it on the market. We’ll strategize with our network of skilled vendors to ensure improvements, staging, photography, and video are of professional caliber and give buyers a reason to show more than a passing interest in your home. Remember, you only have a matter of seconds to make a great first impression, so make it count.
04
Market
Market Your Home
A unique home needs a unique, customized marketing plan to set it apart from others on the market. We’ll combine industry-defining tech and robust online marketing strategies with tried-and-true techniques like high-quality fliers, energetic open houses, and alerting local buyer’s agents to give your home optimum exposure. We’ll utilize our trusted network of vendors, such as photographers, to make your home come to life and create local and global awareness.
05
Negotiate
Negotiate the Best Price
At this crucial stage, we’ll leverage every negotiation tool to help you make the best deal possible and arrive at a price that both you and the buyer can agree upon. We’ll use our expertise to coach you through terms, contingencies, and buyer’s financing. You’re nearing the end zone. We want to arrive at a fair market price where you walk away happy.
06
Finish
Seal the Deal
The day you’ve been waiting for has arrived — the closing! We’ll be right by your side during these final steps, engaging with the buyer’s agent and lending institutions to ensure all requirements are met, inspections are performed, financing is approved on time, and all the necessary disclosure documents are provided. Then, sign on the dotted line, and congratulations! You’ve just sold your home!
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See what others say about working with us!
There really is no one better than Bret and Guide!
Bret – and his team – are truly incredible. Yes, they’re immensely knowledgeable and have the ability to carefully counsel their clients about neighborhoods, and where to look, but they are also deeply connected and caring. They fight for their clients, and always act in their best interest — we…
In todays market, you need to have people like them!
Bret, Thomson and Trent helped us purchase our first home. They were very knowledgeable, responsive and caring in the entire process. In todays market, you need to have people like them! They fought for our best interest in the process from putting our offer in and after the inspection! We…
I had the best experience working with Guide Real Estate!
I had the best experience working with Guide Real Estate! Tommy, Bret and the team are extremely knowledgable and helpful every step of the way. As a first time homebuyer, I was worried about the challenges in this market, but they helped me navigate and find the perfect house. I…
They were knowledgeable, attentive, and made the process fun!
As a first time home buyer in a challenging market I am very grateful to have worked with Bret and his team. They were knowledgeable, attentive, and made the process fun!
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